

NBF customers can now access agency banking services at over 140 LuLu Exchange centers
across the UAE, significantly widening the bank’s footprint
Dubai – 27th August 2025 — Reinforcing its commitment to expanding customer
access, The National Bank of Fujairah (NBF) has entered into a strategic partnership
with LuLu Exchange, one of the UAE’s leading cross-border payments providers, to
provide agency banking services across the latter’s extensive network.
NBF currently has 14 branches across the UAE. The partnership will significantly
extend that reach by enabling NBF customers to access agency banking services
across LuLu Exchange’s 142 customer engagement centers.
The first phase of the rollout includes the installation of ATMs/CDMs at 12 LuLu
Exchange branches, combining LuLu Exchange’s customer reach with NBF’s banking
expertise. These include locations in Dubai, Abu Dhabi, Sharjah, Ras Al Khaimah,
Ajman and Fujairah with a mix of high-street and mall-based locations.
In the future, NBF and LuLu Exchange will broaden their collaboration, with
additional services to be rolled out in phases. The partnership is designed to evolve
in line with customer needs and the UAE’s growing digital-first financial landscape.
“Expanding our physical touchpoints through this partnership with LuLu Exchange is
a significant milestone in our journey to serve customers where they are,” said
Adnan Anwar, CEO, National Bank of Fujairah. “By leveraging LuLu Exchange’s
extensive branch network, we’re providing our customers with seamless access to
banking services while ensuring convenience, security, and efficiency.”
“Our customers trust us for convenience. With NBF’s ATMs inside our centers, they
can now handle their essential banking needs while sending money home, all in one
stop. By combining our extensive network with NBF’s trusted banking services, we
are creating a stronger ecosystem that benefits communities across the UAE,” said
Thampi Sudarsanan, CEO of LuLu Exchange UAE.
This initiative is part of NBF’s broader transformation strategy aimed at enhancing
its distribution model and extending its reach through flexible, cost-effective
partnerships. For LuLu Exchange, the partnership reflects its ongoing collaborative
strategy and commitment to forging strong alliances that enhance its growth and
service offerings.
About National Bank of Fujairah PJSC:
Incorporated in 1982, National Bank of Fujairah PJSC (NBF) is a full services
corporate bank with strong corporate and commercial banking, treasury and trade
finance expertise as well as an expanding suite of personal banking options and
Shari’ah compliant services. Leveraging its deep banking experience and market
insight within Fujairah and the UAE, NBF is well-positioned to build lasting
relationships with its clients and help them achieve their business goals.
NBF’s key shareholders include the Government of Fujairah, Easa Saleh Al Gurg LLC
and Investment Corporation of Dubai. Rated Baa1 / Prime-2 for deposits and A3 for
counterparty risk assessment by Moody’s and BBB / A-2 by Standard & Poor’s, both
with a stable outlook, the bank is listed on the Abu Dhabi Securities Exchange
under the symbol “NBF”. It has a branch network of 14 across the UAE.
About LuLu Exchange
LuLu Exchange is one of UAE’s leading financial services companies, providing
remittances, foreign currency exchange and other allied services through a network
of over 140 branches and digital solutions, including the LuLu Money App, to a
cross-section of society, powered by a robust network and reputed partners with
high standards of customer care. The company is part of the Abu Dhabi-based
financial services conglomerate LuLu Financial Holdings.
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